1. Home
  2. »
  3. Products
  4. »
  5. Licensing

OTT Content Licensing for your TV service

The best Movies, Series and TV Channels

The best content for your IPTV & OTT service

Attractive content results in happy subscribers who will stay forever. This makes content an important element of your strategy for success. MwareTV’s team will guide you every step of the way through licensing OTT Content.

Content Services

Local presence

MwareTV and it's USA based partners offer a complete content line up (LiveTV & VoD) for retail, bulk and hospitality

LiveTV & VoD

Covering the total USA market, ready to use with all broadcasters negotiations & paperwork has been taken care of. You can literally start tomorrow.

TV as a Service

One-top shop combining MwareTV end-to-end solution with IPTV content licensing for a complete TV service and fast time to market.

Excellent revenue

Limited investment and pay as you grow models make it easy to start at the lowest cost in the market.

Local Presense

MwareTV and it's African based partners offer a complete content line up (LiveTV & VoD) for Retail, Bulk and Hospitality

LiveTV

Covering the total African market, ready to use with all broadcasters negotiations & paperwork has been taken care of. You can literally start tomorrow.

TV as a Service

One-top shop combining MwareTV end-to-end solution with content licensing for a complete TV service and fast time to market.

Excellent revenue

Limited investment and pay as you grow models make it easy to start at the lowest cost in the market.

Local Presense

MwareTV and it's LATAM based partners offer a complete content line up (LiveTV & VoD) for Retail, Bulk and Hospitality

LiveTV & VoD

Covering the total LATAM market, ready to use with all broadcasters negotiations & paperwork has been taken care of. You can literally start tomorrow.

TV as a Service

One-top shop combining MwareTV end-to-end solution with IPTV & OTT content licensing for a complete TV service and fast time to market.

Excellent revenue

Limited investment and pay as you grow models make it easy to start at the lowest cost in the market.

Local Presense

MwareTV and it's DACH based partners offer a complete content line up (LiveTV & VoD) for Retail, Bulk and Hospitality

LiveTV

Covering the total DACH market, ready to use with all broadcasters negotiations & paperwork has been taken care of. You can literally start tomorrow.

TV as a Service

One-top shop combining MwareTV end-to-end solution with content licensing for a complete TV service and fast time to market.

Excellent revenue

Limited investment and pay as you grow models make it easy to start at the lowest cost in the market.

Partner Network

MwareTV works with a network of specialized partners that support our customers in the content selection and licensing.

LiveTV & VoD

Every video based service searches for its unique combination of TV and or Movie & Series, local & international to support differing business models.

Content Consultancy

Help you to select the best content to differentiate your TV Service in your markets and guide you in the total licensing process.

Global Coverage

Every market has its own characteristics and needs. Based on your plans we involve one of our Content partners.

Content Regions

MwareTV is active in regions around the world. We work with local partners  to extend our content portfolio and offer the physical streams in combination with the licensing contracts.

The regions we are active in are:

  • USA (LiveTV & V0D)
  • LATAM ( LiveTV & VoD)
  • DACH (LiveTV)
  • Africa (LiveTV)
  • India (VoD)

Our content services are exclusively available for our customers.

Content Consulting

In regions where MwareTV is not already actively involved with content delivery and rights, we can still help you get your content sorted out.

We partner with the biggest content licensing acquisition companies for this purpose.

This is service is exclusively available for our customers.

FAQ’s

Licensing video content for a streaming platform involves obtaining the legal right to use copyrighted material from the content owners. It is important to work with experienced legal and licensing professionals to ensure that you comply with all legal requirements and avoid any potential copyright infringement issues.


1. Contact MwareTV team
MwareTV cooperates with content aggregatorsand offered content for many projects.

2. Use a content aggregator

  • A content aggregator is a company that specializes in licensing content from multiple content owners and distributors, and then offers it to streaming platforms and other media outlets. Working with a content aggregator can have several benefits, such as:
  • Access to a wide range of content
  • Simplified licensing process
  • Streamlined delivery
  • Cost savings

3. Here are some steps you can follow if you would like to organize it yourself:

  • Identify the content you want to license
  • Negotiate a license agreement
  • Obtain clearance and approvals
  • Sign the license agreement
  • Monitor usage and renew licenses

OTT, or Over the Top, means content can be viewed at any place, at any time and by anyone with an internet connection. This removes the limitations of traditional cable networks.

 

Local interests may differ, Operators might want to target different user groups, or have a strategy in place to offer value added services to create improved subscriber retention. Delivering content via OTT results in more data consumption, which in turn, improves the ROI.

 

MwareTV support customers in defining the best marketing strategy, licensing the content that meets budgetary requirements and combines all of this information in a comprehensive business plan.

 

MwareTV provides the total infrastructure, from source of content right through to streaming to the end user device. This Includes Apps across 12 device platforms and an easy-to-use TV Management System to manage the whole service.

The financial parameters that are typically used in VOD (Video-On-Demand) and live TV content licensing can vary depending on the specific terms negotiated between the content owner/licensor and the licensee. However, some common parameters may include:

  • License fee: The amount of money that the licensee pays to the licensor for the right to distribute the content on their platform. This fee may be a one-time payment or a recurring fee.
  • Revenue share: In some cases, the licensee and licensor may agree to split the revenue generated from the distribution of the content. This can be done on a percentage basis, with the licensee receiving a certain percentage of the revenue generated.
  • Territory: The license may be limited to a specific geographical region.
  • Duration: The length of time that the licensee has the right to distribute the content.
  • Minimum guarantee: A minimum amount of money that the licensee agrees to pay the licensor, regardless of how much revenue is generated.
  • Performance metrics: The licensee may agree to certain performance metrics, such as a minimum number of views or subscriptions.

Ultimately, the specific types of licenses that a new streaming service should pursue will depend on a variety of factors, including the target audience, budget, and content goals of the service. Why not ask MwareTV’s experts to determine the best course of action for their specific situation?


For a new streaming service, it may be beneficial to start with non-exclusive licenses. This would allow the service to offer a wider range of content to their audience, without having to spend large amounts of money on exclusive content. Non-exclusive licenses can be obtained for a variety of content types, including live tv channels, TV shows, movies, documentaries, and more.
Another option for new streaming services is to consider acquiring licenses for niche or independent content. These types of licenses may be less expensive than those for major studio content, and could potentially attract a dedicated audience that is interested in specific content.
New streaming services should also consider negotiating licenses that allow for flexibility and scalability as the service grows. This could include options for expanding the content library, or renegotiating terms as the service gains more subscribers.

MwareTV offers TV as Service. It combines all technology including the Apps, all technology behind the screens and the contracts for the TV channels.

  • For the USA we offer more than 200 national and regional channels in one contract.
  • For Brazil we can offer appealing well know TV channels
  • For the African continent we offer a range English, French and Portuguese channels.

Next to these markets, MwareTV partners with several content aggregators and content owners. The best is to contact our sales team and share your requirements.

When it comes to content licensing, every region or country has its own laws and local practices.

 

First of all, what is IPTV? IPTV, or Internet Protocol television, is often defined as content that can only be used across the network of, for example an Internet Service Provider, or within the network of a Multiple Dwelling Unit (MDU).

The licenses for these examples are traditionally easier to obtain as they are for a controlled network.

 

Our customers benefit from a one stop shop approach, in which we offer a vast array of appealing content in our catalogue, combined with a TV platform that is already approved and ready to deploy. This means that your TV service can be quickly and easily launched to your audience.

 

MwareTV partners with several experts in content licensing around the world, so we do all of the hard work for you when it comes to obtaining the relevant licences.

MwareTV is able to offer content licensing for

  • Africa, both English and French speaking countries throughout Africa (including World Cup 2022 coverage for the Sub-Sahara French speaking countries)
  • Brazil
  • Spanish speaking countries across South America
  • USA

 

We are currently working with partners to add more countries in the future.

Interested in a Quick business scan of your plan?